• Better Sales Prospects – A Reality with Effective Lead Generation Solutions
  Lead generation is an essential element that greatly contributes to the success of a business. A business cannot grow without leads no matter how good your products and services are.
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• Bring Internal Alignment and Collaboration with Marketing Automation Software
  In today’s competitive business environment, all businesses however successful it may be require constant stream of prospective leads that turn into customers. This makes lead generation an important strategy that the businesses can in no way ignore.
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• Build Trust and Improve Conversion Rates with Automated Lead Nurturing Programs
  Surviving in today’s competitive business environment is not easy. Companies need to constantly generate leads and add customers to their client list in order to survive. Thus, lead generation is the process of breathing life into a business.
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• Business Case for Marketing Automation
  Raab Associates estimates that the marketing automation market will grow 50% in 2013 with small and mid-size businesses at the very heart of it. Are you considering a marketing automation solution? Here are some pointers to make a convincing business case to present to all your stakeholders.
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• Business Case for Marketing Automation
  Raab Associates estimates that the marketing automation market will grow 50% in 2013 with small and mid-size businesses at the very heart of it. Are you considering a marketing automation solution? Here are some pointers to make a convincing business case to present to all your stakeholders.
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• C level appointment setting
  One of the key processes for achieving a sale is appointment setting or cold calling. Wikipedia defines cold calling as “the marketing process of approaching prospective customers or clients—typically via telephone, by email or through making a connection on a social network—who were not expecting such an interaction.”
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• C-level appointment setting
  One of the most crucial and challenging steps in B2B marketing is having an appointment set for the sales people and placing them in front of a well-qualified prospect.
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• C3 Unveils Game-Changing Concept
  It's all about Lead to Money. It's not complicated. In the May newsletter, LeadFormix tells you about the unveiling of a new concept and several engaging sessions on sales and marketing.
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• Can Digital Marketing & Conventional Marketing Co-Exist?
  Yes! In fact, they MUST co-exist. The plain truth is this: You’d have a very difficult time pulling them apart.
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• Contacting Prospects: Mix it up a Bit!
  Sales people love selling stuff to other people. For them it’s about the conversation, a handshake, reading body language and the thrill of the close after overcoming major challenges. They are gregarious by nature and typically passionate. Personal relationships are paramount.
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• Content Marketing Process for B2B
  Marketing content plays the role of a catalyst in B2B marketing. Authentic and relevant marketing content published on websites and social media circles will help drive traffic to the company website.
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• Corporate Blogs - Part of Your Lead Generation Strategy
  Make corporate blogs a part of your lead generation strategy. According to LeadFormix, if you are trying to build visibility of your brands or trying to attract prospective clients, blogs are a sure-fire way to get quality leads
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• Corporate Blogs - Part of Your Lead Generation Strategy
  Make corporate blogs a part of your lead generation strategy. According to LeadFormix, if you are trying to build visibility of your brands or trying to attract prospective clients, blogs are a sure-fire way to get quality leads
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• Corporate Blogs - Part of Your Lead Generation Strategy
  Make corporate blogs a part of your lead generation strategy. According to LeadFormix, if you are trying to build visibility of your brands or trying to attract prospective clients, blogs are a sure-fire way to get quality leads
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• Creating Great Content for Your Lead Nurturing Program
  Lead Nurturing is all about building relationships with prospects, even those who are not yet ready to buy. Studies have shown that businesses with well established, successful lead nurturing programs generate 50% more sales ready leads at 33% lower cost (Forrester Research). And nurtured leads that eventually close a sale, make purchases 47% larger than other leads (Annuitas group).
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• DAX Systems Selects CallidusCloud’s LeadFormix Platform to Optimize Marketing Effectiveness
  Callidus Software Inc. (NASDAQ: CALD), the leader in sales effectiveness and cloud computing, announced today that DAX Systems, a leading provider of VOIP and CTI telecom equipment, has selected the CallidusCloud™ LeadFormix Marketing Automation platform to optimize its lead generation capabilities and improve the effectiveness of its marketing organization.. The agreement was signed in the first quarter of 2012.
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• Define a Qualified Lead ASAP
  CSO Insights’ 2014 Sales Performance Optimization Study made a startling revelation. One in two companies do not have a definition for what makes a qualified
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• demand generation
  Entrepreneurs are always looking for creative ways to accomplish more of their business goals in a cost effective way. The best strategy that can help an enterprise save time, money and frustration is to outsource as much work as possible to skilled, external service providers. Outsourcing companies are the intermediary between employees and companies, accommodating a number of people who need jobs and distribute it to companies that need employees.
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• Demand generation
  Generating leads are the most important thing that a business needs to focus on. While sales lead generation is not a project, it is a process that's all about setting up a strategy. A strategy can increase your sales force's productivity and efficiency by identifying potential buyers and give your sales people the necessary tools to close the sale.
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• Demand generation
  Generating leads are the most important thing that a business needs to focus on. While sales lead generation is not a project, it is a process that's all about setting up a strategy. A strategy can increase your sales force's productivity and efficiency by identifying potential buyers and give your sales people the necessary tools to close the sale.
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