• Contacting Prospects: Mix it up a Bit!
  Sales people love selling stuff to other people. For them it’s about the conversation, a handshake, reading body language and the thrill of the close after overcoming major challenges. They are gregarious by nature and typically passionate. Personal relationships are paramount.
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• Content Marketing Process for B2B
  Marketing content plays the role of a catalyst in B2B marketing. Authentic and relevant marketing content published on websites and social media circles will help drive traffic to the company website.
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• Corporate Blogs - Part of Your Lead Generation Strategy
  Make corporate blogs a part of your lead generation strategy. According to LeadFormix, if you are trying to build visibility of your brands or trying to attract prospective clients, blogs are a sure-fire way to get quality leads
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• Corporate Blogs - Part of Your Lead Generation Strategy
  Make corporate blogs a part of your lead generation strategy. According to LeadFormix, if you are trying to build visibility of your brands or trying to attract prospective clients, blogs are a sure-fire way to get quality leads
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• Corporate Blogs - Part of Your Lead Generation Strategy
  Make corporate blogs a part of your lead generation strategy. According to LeadFormix, if you are trying to build visibility of your brands or trying to attract prospective clients, blogs are a sure-fire way to get quality leads
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• Creating Great Content for Your Lead Nurturing Program
  Lead Nurturing is all about building relationships with prospects, even those who are not yet ready to buy. Studies have shown that businesses with well established, successful lead nurturing programs generate 50% more sales ready leads at 33% lower cost (Forrester Research). And nurtured leads that eventually close a sale, make purchases 47% larger than other leads (Annuitas group).
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• DAX Systems Selects CallidusCloud’s LeadFormix Platform to Optimize Marketing Effectiveness
  Callidus Software Inc. (NASDAQ: CALD), the leader in sales effectiveness and cloud computing, announced today that DAX Systems, a leading provider of VOIP and CTI telecom equipment, has selected the CallidusCloud™ LeadFormix Marketing Automation platform to optimize its lead generation capabilities and improve the effectiveness of its marketing organization.. The agreement was signed in the first quarter of 2012.
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• Define a Qualified Lead ASAP
  CSO Insights’ 2014 Sales Performance Optimization Study made a startling revelation. One in two companies do not have a definition for what makes a qualified
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• demand generation
  Entrepreneurs are always looking for creative ways to accomplish more of their business goals in a cost effective way. The best strategy that can help an enterprise save time, money and frustration is to outsource as much work as possible to skilled, external service providers. Outsourcing companies are the intermediary between employees and companies, accommodating a number of people who need jobs and distribute it to companies that need employees.
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• Demand generation
  Generating leads are the most important thing that a business needs to focus on. While sales lead generation is not a project, it is a process that's all about setting up a strategy. A strategy can increase your sales force's productivity and efficiency by identifying potential buyers and give your sales people the necessary tools to close the sale.
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• Demand generation
  Generating leads are the most important thing that a business needs to focus on. While sales lead generation is not a project, it is a process that's all about setting up a strategy. A strategy can increase your sales force's productivity and efficiency by identifying potential buyers and give your sales people the necessary tools to close the sale.
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• Demand generation
  In simple terms, demand generation is the gradual evolvement of the conventional lead generation and is an essential subset of inbound marketing strategies. Unlike the conventional programs, that throw any lead over the wall to sales, it is all about prioritizing and qualifying prospects, nurturing a stable crop of qualified leads that wants to engage with sales, in line marketing with sales and evaluating and optimizing the results over a span of time.
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• Demand Generation for Group Buying
  Is your demand generation program oriented towards individuals? More often than not it will be. Ironically, most B2B purchase decisions are taken by a group of
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• Demand Generation Predictions for 2,014
  It seems that every year demand generation changes dramatically. So the question has to be asked – what will 2014 hold for demand generation?
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• Demand Generation Professional Handbook
  LeadFormix’s Demand Generation Professional Handbook: a Reference Guide for Today's Marketers is meant to take your marketing to the next level.
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• Demand Generation Professional Handbook
  LeadFormix’s Demand Generation Professional Handbook: a Reference Guide for Today's Marketers is meant to take your marketing to the next level.
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• Demand Generation Strategy
  Demand generation involves all processes right from initial prospecting to delivery of sales qualified leads to the sales team.
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• Demand Generation Strategy for SQLs
  LeadFormix’s marketing automation platform can aid your winning demand generation strategy for SQLs or Sales Qualified Leads. Prepare for new-age demand generation.
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• Demand Generation Vs Lead Generation
  Have you ever had to explain the difference between lead generation and demand generation? Were you left with a stutter and lost for words?
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• Demand Generation Vs Lead Generation
  Demand generation versus lead generation. Do we have to pitch one against the other? At the end of the day both work to help sales increase revenues. Why not
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