• KANA Software, the world leader in software solutions for Service Experience Management
  KANA Software, the world leader in software solutions for Service Experience Management, announced today that KANA SEM has received a 2010 Product of the Year Award from Technology Marketing Corporation’s (TMC®) Customer Interaction Solutions magazine, the leading publication covering CRM, call centers,and teleservices since 1982.
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• Lagan , a division of KANA Software, the City of Ottawa has selected its Government‐to‐Citizen (G2C).
  Lagan , a division of KANA Software, announced today that the City of Ottawa has selected its Government‐to‐Citizen (G2C) suite to power Ottawa’s Citizen Service Management solution – enhancing residents’ ability to access municipal services through various channels.
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• Lead nurturing- Essentially a email marketing process
  The technological world has given the consumer an increase in the number of touch points and mediums to access the details of products and services. For the techno savvy consumer, purchase decisions are dependent not just on the product features but also on the type of interactivity and engagement levels offered by the business.
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• List Building - Everything You Need to Know
  LeadFormix tells you everything you need to know about list building. We give you tips to grow your list, warn you against pitfalls and tell you what to test.
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• List Segmentation: One Size Does Not Fit All
  List segmentation is an important process to send targeted emails. With LeadFormix, you don’t have to segment your lists manually, checkout the feature in our Email Module.
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• List Segmentation: the Only Way to Go
  Do you like to receive personalized, targeted mails that address your company’s specific problems and issues? Your customers like the same too. Understand the many different ways to segment your lists. Read List Segmentation: One Size Does Not Fit All to get a comprehensive understanding of list segmentation.
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• Magic Quadrant for CRM Web Customer Service
  KANA Software, Inc., a world leader in software solutions for Service Experience Management (SEM), today announced that it has been recognized as a Leader by Gartner, Inc in the 2011 Magic Quadrant for CRM Web Customer Service*
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• Marcom Fatigue: Should Marketers Worry?
  Our profession is beginning to see signs of marcom fatigue. Consider the multitude of marketing channels a target prospect in the high tech industry faces each day: email, social media (Facebook, Google+, Twitter), corporate (Yammer, Jive, Chatter, Sharepoint), professional (LinkedIn), advertising (Adwords), blogs and phone calls. We may have hit a marketing plateau due to the overload.
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• More Things Your Email Designer Must Know
  LeadFormix gives you the second part in a two-part series on the dos and don’ts in email design. Don’t forget to share this with your HTML designer.
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• Most Effective Drip Marketing Program
  Drip marketing activities generate insights about prospects and their purchasing propensities. If done well, such nurturing eventually transforms cold leads to hot ones. Let LeadFormix help you with creating an effective drip marketing program
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• Need & Scopes for Lead Generation Practices
  One of the most essential elements of business is to continue operating and have ongoing success and profitability along with fresh lead generation. Every business today is requited to a set of new business leads generating in, where the company needs to focus time and attention in order to the engage the potential customers into loyal ones.
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• Our Log In Portal
  Log In to our portal to chose choose Email Marketing or AdTrak 360 or simply give us call at (570) 329-3400 and one of us will gladly answer any questions you may have
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• Powerful Hosted Mail Services
  Netmagic Solution’s most Powerful Hosted Mail services will enable your organization to work smarter and have an edge over the others. It’s advanced and world-class features allows you to do away with hassles of security, backups and upgrades.
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• Sales Pipelines: Get the Basics Right
  Your sales pipeline is a visual representation of all your opportunities in different stages of buying. Sales works to move each opportunity from one stage to the other, but many of them will invariably fall off along the way.
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• Sales Pipelines: Get the Basics Right
  Your sales pipeline is a visual representation of all your opportunities in different stages of buying. Sales works to move each opportunity from one stage to the other, but many of them will invariably fall off along the way.
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• Self-service Suite for Government
  Lagan, a Division of KANA Software, Inc. and the global leader in Government to Citizen Technology, today formally announced Lagan Connect2Tell,a suite of applications that support Government Channel Shift strategies via the Web,Smartphones and Social Media applications like Twitter and Facebook
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• Things Your Email Designer Must Know
  LeadFormix gives you a two-part series on Things Your Email Designer Must Know. Do remember to share this with your design team.
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• Tips and Tricks to Keep Your Email Lists Clean | Lead Views - a B2B Lead Generation Blog
  Clean email lists are imperative to enjoy a good sender reputation. Leave your email lists dirty and you could soon be labelled a spammer.
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• Top 10 Best Practices for Subscriber Lists
  LeadFormix presents the EDR top 10 Best Practice Subscriber List for email marketers, that helps to enhance their deliverability metrics & build brand reputation
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• Top 10 Best Practices to Build a Subscriber List
  LeadFormix presents the EDR Best Practices Series. Here are the top 10 best practices for building a subscriber list for email marketers, that helps to enhance their deliverability metrics & build brand reputation
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