• Creating Great Content for Your Lead Nurturing Program
  Lead Nurturing is all about building relationships with prospects, even those who are not yet ready to buy. Studies have shown that businesses with well established, successful lead nurturing programs generate 50% more sales ready leads at 33% lower cost (Forrester Research). And nurtured leads that eventually close a sale, make purchases 47% larger than other leads (Annuitas group).
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• CRM Integration with Marketing Automation Solution
  LeadFormix integrates with leading CRM systems like Salesforce.com, Net Suite, SugarCRM and Zoho. This CRM integration helps you align your sales & marketing goals, get an insight into your leads at each stage of the sales cycle & accurately measure your marketing campaign's ROI
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• CRM Integration with Marketing Automation Solution
  LeadFormix integrates with leading CRM systems like Salesforce.com, Net Suite, SugarCRM and Zoho. This CRM integration helps you align your sales & marketing goals, get an insight into your leads at each stage of the sales cycle & accurately measure your marketing campaign's ROI
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• DAX Systems Selects CallidusCloud’s LeadFormix Platform to Optimize Marketing Effectiveness
  Callidus Software Inc. (NASDAQ: CALD), the leader in sales effectiveness and cloud computing, announced today that DAX Systems, a leading provider of VOIP and CTI telecom equipment, has selected the CallidusCloud™ LeadFormix Marketing Automation platform to optimize its lead generation capabilities and improve the effectiveness of its marketing organization.. The agreement was signed in the first quarter of 2012.
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• Define a Qualified Lead ASAP
  CSO Insights’ 2014 Sales Performance Optimization Study made a startling revelation. One in two companies do not have a definition for what makes a qualified
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• Demand generation
  Generating leads are the most important thing that a business needs to focus on. While sales lead generation is not a project, it is a process that's all about setting up a strategy. A strategy can increase your sales force's productivity and efficiency by identifying potential buyers and give your sales people the necessary tools to close the sale.
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• Demand generation
  Generating leads are the most important thing that a business needs to focus on. While sales lead generation is not a project, it is a process that's all about setting up a strategy. A strategy can increase your sales force's productivity and efficiency by identifying potential buyers and give your sales people the necessary tools to close the sale.
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• Demand generation
  In simple terms, demand generation is the gradual evolvement of the conventional lead generation and is an essential subset of inbound marketing strategies. Unlike the conventional programs, that throw any lead over the wall to sales, it is all about prioritizing and qualifying prospects, nurturing a stable crop of qualified leads that wants to engage with sales, in line marketing with sales and evaluating and optimizing the results over a span of time.
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• Demand Generation Predictions for 2,014
  It seems that every year demand generation changes dramatically. So the question has to be asked – what will 2014 hold for demand generation?
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• Demand Generation Professional Handbook
  LeadFormix’s Demand Generation Professional Handbook: a Reference Guide for Today's Marketers is meant to take your marketing to the next level.
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• Demand Generation Professional Handbook
  LeadFormix’s Demand Generation Professional Handbook: a Reference Guide for Today's Marketers is meant to take your marketing to the next level.
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• Demand Generation Strategy
  Demand generation involves all processes right from initial prospecting to delivery of sales qualified leads to the sales team.
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• Demand Generation Vs Lead Generation
  Have you ever had to explain the difference between lead generation and demand generation? Were you left with a stutter and lost for words?
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• Demand Generation Vs Lead Generation
  Demand generation versus lead generation. Do we have to pitch one against the other? At the end of the day both work to help sales increase revenues. Why not
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• Demand Generation Vs Lead Generation: Tell Them Apart
  Have you ever had to explain the difference between lead generation and demand generation? Were you left with a stutter and lost for words? Here’s a post that will clearly lay out definitions, goals, responsibilities and plenty of examples so you are never blurry-eyed about the difference between demand generation and lead generation again.
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• Designing for Mobile? 15 Tips to Consider
  Mobile usage is growing rapidly with more people viewing content on the move, on a screen just a few inches wide. As much as 44% of emails are opened on mobile devices, says a recent study by Experian Marketing Services. It’s time to consider mobile friendly content in your emails and landing pages.
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• Digital Marketing - LimraHub
  Digital Marketing is quite often confused with the traditional marketing that we receive in the form of television advertisement, digital billboards, FM radio etc. Limra Hub is highly experienced and efficient in providing the best quality marketing that makes us of digital technologies.
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• Digital Marketing Service Company | PowerPhrase
  Powerphrase provides one the best digital marketing services to clients around the country. We help you get your digital presence recognized.
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• Do B2B Brands Really Need to Go Mobile?
  In the B2C world, mobile marketing campaigns abound. Starbucks, Adidas, Target and Nordstrom use mobile marketing to enable payments, drive store traffic, distribute reward points and engage over social media.
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• Do B2B Marketers Need Big Data?
  Despite all the hype around big data not much has translated from plans into implementation. A Gartner survey in September 2013 showed that less than 8% of
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