• Professional Lead Nurturing Solutions
  For any business to succeed, it is imperative for the sales and marketing teams to work together cohesively. Leads are very important as they are the potential customers who when nurtured right, can be converted into a sale.
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• Pros and Cons of Marketing Automation
  When it comes to B2B lead generation, most brands today are finding out new ways to scale personal attention. The great promise offered by marketing automation solutions today has enabled brands to trigger messages depending on a visitor’s plan of action on the website.
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• Put the “spring” back into your demand generation program
  It's springtime. Plants and animals are emerging from dormant states. A sense of warmth and renewal is in the air. It's also the perfect time to revitalize your demand generation program.
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• Qmetry chooses LFX to Increase Marketing ROI
  QMetry is a premier test management vendor that addresses the pain points of software QA professionals in both small and large enterprises. QMetry needed a quick and effective way for generating higher volume of quality sales leads through both inbound and outbound marketing efforts.
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• Qmetry Selects CallidusCloud to Accelerate Demand Generation
  This Qmetry case study focuses on how it selected CallidusCloud to accelerate demand generation. CallidusCloud helped it generate higher volume of quality sales leads through inbound & outbound marketing efforts
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• Qmetry Selects LeadFormix to Accelerate Demand Generation
  This Qmetry case study focuses on how it selected LeadFormix to accelerate demand generation. LeadFormix helpedit generate higher volume of quality sales leads through inbound & outbound marketing efforts
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• Reaping in the Benefits of Lead Generation
  Today lead generation happens to be the top digital marketing aim for B2B organizations of which about 62 percent estimate lead generation success with lead gen results.
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• Relating Marketing Funnel with Lead Generation Software
  In wake of the global economic scenario, some business enterprises with its tightened marketing budgets tend to push in as much as they can of their exchequer into lead generation.
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• Rescuing Sales Rejected Leads
  In an earlier post we discussed the importance of paying attention to warm or less-than-perfect leads that could result in sales if pursued with additional insight and diligence. In this post we want to take an in-depth look at the process of handling one particular type of imperfect lead: Sales rejected leads (SRLs).
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• Role of Appointment Setting
  One of the key processes for achieving a sale is appointment setting or cold calling. Wikipedia defines cold calling as “the marketing process of approaching prospective customers or clients—typically via telephone, by email or through making a connection on a social network—who were not expecting such an interaction.”
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• Role of Appointment Setting in B2B Lead Generation Campaigns
  One of the key processes for achieving a sale is appointment setting or cold calling. Wikipedia defines cold calling as “the marketing process of approaching prospective customers or clients—typically via telephone, by email or through making a connection on a social network—who were not expecting such an interaction.”
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• Sales appointment setting
  One of the key processes for achieving a sale is appointment setting or cold calling. Wikipedia defines cold calling as “the marketing process of approaching prospective customers or clients—typically via telephone, by email or through making a connection on a social network—who were not expecting such an interaction.”
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• Sales appointment setting
  One of the key processes for achieving a sale is appointment setting or cold calling. Wikipedia defines cold calling as “the marketing process of approaching prospective customers or clients—typically via telephone, by email or through making a connection on a social network—who were not expecting such an interaction.”
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• Sales is Not Your Customer
  Management consultants have been making noise for years about the importance of treating internal organizations and other employees as customers.The basic premise is sound:If people and organizations don’t work together in a productive and respectful manner, overall results will inevitably be poor.
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• Sales lead generation
  Generating leads are the most important thing that a business needs to focus on. While sales lead generation is not a project, it is a process that's all about setting up a strategy. A strategy can increase your sales force's productivity and efficiency by identifying potential buyers and give your sales people the necessary tools to close the sale.
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• Sales lead generation
  In the modern day business lead generation scenario, B2B appointment setters are hardly taken as a necessary investment in enhancing business operations. However, investing in systematic B2B appointment setting solutions will prove useful to a company’s sales and marketing team.
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• sales outsourcing
  Entrepreneurs are always looking for creative ways to accomplish more of their business goals in a cost effective way. The best strategy that can help an enterprise save time, money and frustration is to outsource as much work as possible to skilled, external service providers. Outsourcing companies are the intermediary between employees and companies, accommodating a number of people who need jobs and distribute it to companies that need employees.
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• Sales outsourcing
  In today’s fast evolving economy, the business model puts increased emphasis on revenue generation and sales enablement. This had compelled the marketers and other entrepreneurs to strategies on how to leverage an individual salesperson’s time.
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• Sales outsourcing
  Today’s competitive business environments find large number of enterprises pouring millions of dollars into marketing to generate leads. Nevertheless, nearly 80% of the leads generated are never converted to sales. Such returns on investment are due to poor lead management.
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• Sales outsourcing
  Your online business and website are two vital elements to be taken care of. With the appropriate actions, precautions and guidelines implemented and adhered to, you can reap the benefits that would result in a higher ROI.
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