• Solix Achieves 10x Pipeline Growth, Greater Sales and Marketing Teamwork
  Solix, a leading database archiving solutions company, had top-notch marketing and sales teams. However, while marketing programs were successful at driving leads to the Solix website, the inside sales team had minimal visibility of online visitor identity, interest, and intent.
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• Successful Demand Generation Requires New Marketing Roles
  In recent years we’ve noticed a sea change in the skills, knowledge and roles required to be successful in marketing. Increased CMO turnover indicates unprecedented pressure to generate results. That pressure, coupled with massive changes in technology and customer behavior, demands a mastery of several new knowledge domains. CMOs will need assistance from experts and specialists.
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• Successful Lead Generation Is All About Effective Strategy
  The B2B marketer is judged by one the number of qualified leads generated. Today with intense competition around marketing teams need to come up with innovative and effective lead generation strategies to ensure that there is an incessant flow of qualified leads through the sales funnel.
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• Successful Lead Generation Is All About Effective Strategy
  The B2B marketer is judged by one the number of qualified leads generated. Today with intense competition around marketing teams need to come up with innovative and effective lead generation strategies to ensure that there is an incessant flow of qualified leads through the sales funnel.
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• Successful Lead Nurturing for Better Sales
  Today’s buying cycle has evolved into prospects doing a plenty of research before actually engaging with a sales rep, and most leads need to be nurtured until they are ready. Customers are rarely ready to purchase when you first contact them.
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• Teleprospecting
  Todays competitive business environment find enterprises fighting their way through branding programs to catch the consumer focus. Besides the large number of television networks, radio stations , advertisements prints and billboards already available for the competing markets, new marketing channels pop up every other day.
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• Teleprospecting services
  Integrated Marketing Communication (IMC) as defined by the American Marketing Associations is a "planning process designed to assure that all brand contacts received by a customer or prospect for a product, service, or organization are relevant to that person and consistent over time." It takes into consideration each and every single possible way in which a company and its consumer communicated with each other. This comprises of traditional as well as non-traditional media, and both online and offline.
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• The Basics of Lead Nurturing
  According to Brian J. Carroll, a reputed lead generation expert lead nurturing is essential and is also an overlooked aspect of the modern day B2B sales process. It provides a way to interact with consumers and also transfers inquiries into qualified leads.
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• The Rise of A New B2B Marketing Funnel
  Sales has always been responsible for the revenue, measuring how leads move from one stage to the other, with the “Funnel” as the foundation.
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• Top 4 Benefits of Using Marketing Automation for Content Marketing
  Today, prospects can easily find information they want from online sources, thanks to the ardent efforts of content marketing teams of B2B companies. The single purpose of content marketing is to convert a casual website visitor or a prospective buyer into a customer, by sharing relevant content.
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• Top 4 Benefits of Using Marketing Automation for Content Marketing
  Today, prospects can easily find information they want from online sources, thanks to the ardent efforts of content marketing teams of B2B companies. The single purpose of content marketing is to convert a casual website visitor or a prospective buyer into a customer, by sharing relevant content.
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• Trends in Marketing Automation
  Marketing automation is an enterprising industry with new scopes and opportunities. Research indicates that marketing automation is likely to grow more into the customer’s lifecycle, mostly early into the funnel in order to develop new leads. This means from the organic inbound marketing through the social media campaigns, paid lead generation, search engine optimization, retargeting and list rentals.
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• Trendy Lead Generation Techniques of 2012
  You’ve produced plenty of visual and video content, learned how to juggle multiple social media platforms and optimized all your campaigns for the tiny screen. But will the trendy lead generation techniques of 2012 endure? LeadFormix takes a look.
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• Understanding the Basics of Lead Nurturing
  According to Brian J. Carroll, a reputed lead generation expert lead nurturing is essential and is also an overlooked aspect of the modern day B2B sales process. It provides a way to interact with consumers and also transfers inquiries into qualified leads.
  in Public bookmarks with integrated_marketing-services lead marketing nurturing outsourced sales strategies teleprospecting
• Understanding the Basics of Lead Nurturing
  According to Brian J. Carroll, a reputed lead generation expert lead nurturing is essential and is also an overlooked aspect of the modern day B2B sales process. It provides a way to interact with consumers and also transfers inquiries into qualified leads.
  in Public bookmarks with integrated lead marketing marketing-strategies nurturing outsourced sales services teleprospecting
• Understanding your buyers’ logic to improve your close rate
  Marketing in this day and age is more of a science than an art. With the massive amounts of data available to them, marketers are well on their way to becoming data scientists. The key is using this data to make the right decisions when it comes to developing and nurturing leads.
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• Upcoming Webinar - Best Practices in Marketing Validation
  In this Webinar, learn a simple but effective framework that will help you to systematically determine what your market truly needs and wants. The process is designed to move at the speed of business and to cost-effectively get to a go/no-go decision quickly and with a high degree of confidence.
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• Upcoming Webinar: Help, I can’t get anyone on the phone!
  If you ask a B2B sales rep, “What is your biggest challenge? Watch Steve Richard of Vorsight walk you through real life tips, tactics and techniques that are easy to implement and yield instantaneously better results. He only shows you things that actually work. After this webinar you will get more decision makers and influencers on the phone and sell more.
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• Upcoming Webinar: Using Drip Marketing to Solve B2B Marketers Most Pressing Challenges
  Webinar by Jim Pennypacker/Francis Adanzon on Using Drip Marketing to Solve B2B Marketers Most Pressing Challenges, The main goal is to get the prospect to give you permission to deliver content to them via email, webinar, video, social media channels or any other way people like to receive information. So join webinar on Thusday 27 October 11.00 AM PDT
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• Use SEO Data to Fully Exploit Marketing Automation
  When a lead resulting from an organic search (and subsequent form fill) enters the sales funnel, knowing the original search keyword is critical.
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