- 5 Tips for Lead Nurturing Sales Rejected Leads
Do you throw away all your sales rejected leads? Don’t throw the baby out with the bath water. Not all sales rejected leads should be flushed out of your funnel.
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- 5 Tips for Your Lead Qualification Process
If you don’t have a lead qualification team in place it’s probably a good time to consider one. But that’s the subject of a whole other post. According to the MarketingSherpa 2012 B2B Marketing Benchmark Report, as much as 61% of companies directly pass leads from marketing to sales without lead qualification.
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- 6 Common Mistakes With Lead Generation
Do you pursue all leads, leave your website visitor unattended, use the sales pitch and ignore new mediums? Then you’ve got it all wrong with B2B lead generation. You have got to unlearn all that. We run you through six common mistakes that marketers make with B2B lead generation.
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- 6 Things You Do Wrong With B2B Lead Generation
LeadFormix tells you 6 things you do wrong with B2B lead generation. Do you pursue all leads, ignore new mediums and use the sales pitch? You’ve got it all wrong.
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- 6 Tips for a Uniform Brand Voice
It may be far easier to build a uniform brand voice in B2C industries like clothing and food with brands like Banana Republic and McDonald’s, but it’s just as important in the more complex B2B world.
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- 7 Lead Nurturing Myths
Marketers are deluged with information and opinions that purportedly inform you how to do your job better. Although there’s a lot of useful stuff out there, sometimes misinformation and myths masquerade as expertise. We want to set the record straight about some of the common mistakes we’ve seen in the marketing automation space.
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- 8 Common Demand Generation Hiccups
A demand generation manager develops and executes marketing campaigns to generate new leads in the funnel. He drives and executes lead nurturing campaigns. He measures the success of each marketing campaign to improve the next one.
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- A Call to Action
The landing page is a crucial one for your business. Want to get the best landing page that gives you maximum calls to action? LeadFormix's marketing automation platform can help.
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- A Webinar on Selling Search to the C-Suite
Want to know how to qualify & convert leads from social media platform? Access & register for our latest B2B Webinars featuring top marketing strategist Neil Glassman. We�ll present ways to qualify and convert leads, including tips on integrating your lead prospecting across all of your marketing activities
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- Accelerate Lead Conversion Rates with Lead Generation Software
Lead generation besides being an overwhelming task, is also one of the most important aspects of any business, as it involves creating the interest of a potential customer with the products and services being offered by a business.
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- Accelerate lead Generation and Lead Conversion with a Lead Management System
The advent of the Internet and its paraphernalia has significantly changed the buying decision process of the customers. As per John Dewey, there are five stages but it no way means each customer goes through every stage and proceeds in a particular order.
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- Achieve Excellent Sales Lead Generation with Outsourced B2B Lead Generation
Wikipedia defines lead generation as “the generation of consumer interest or inquiry into products or services of a business.” Lead generation can be utilized for a variety of purposes including the development of brand awareness, targeted contact list building, and attendance at key prospect events, appointment setting to existing customers or new white space accounts.
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- Advanced Marketing Automation Software Solutions To Manage Your Leads Efficiently
To effectively streamline marketing and sales functions businesses need to adopt marketing automation solutions.Decreasing budgets,and increasing demands from sales teams to deliver more qualified leads, can put organizations under great pressure.
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- Advanced Marketing Strategies
Connecting with today’s customers is no easy feat. A majority of businesses have to make use of various advanced and sophisticated ways and techniques to associate with their customers.
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- Advanced Marketing Strategies for Excellent Lead Generation
Connecting with today’s customers is no easy feat. A majority of businesses have to make use of various advanced and sophisticated ways and techniques to associate with their customers.
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- All You Need to Know About Spamtraps
You know what spam is, but do you know what a spamtrap is? Do you have spamtrap addresses in your mailing list? That can be a death knell to your email marketing campaign. There are two kinds of spamtraps and they affect email deliverability. Understand spamtraps and learn how to avoid them.
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- Allocating Time & Resources for B2B Social Media
Every B2B marketing manager must grapple continually with the following question: What’s the optimal commitment of time and resources for managing social media? It’s tempting to shortcut an in-depth analysis by consulting an industry-specific survey and choosing a median (or mean) value based on a percentage of marketing spend.
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- Amidst All That Noise, Are You Really Listening?
An effective social media strategy recognizes that listening to what is being said about your business is vital to staying relevant. But listening is just the first step. What makes the difference is what you do with that information. Listen-engage-respond-act, is the mantra businesses must chant.
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- Appointment setting
Today’s competitive business environments find large number of enterprises pouring millions of dollars into marketing to generate leads. Nevertheless, nearly 80% of the leads generated are never converted to sales. Such returns on investment are due to poor lead management.
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- Appointment Setting -Tips For Dealing with the Gatekeepers
Today appointment setting is an integral part of B2B lead generation campaigns. It is crucial for building a sales pipeline as it provides an opportunity to discuss real business issues with C-suite, VP and Director level decision makers and get the attention of sophisticated executives and decision makers by delivering complex sales messages and value propositions.
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