• How to Up Your Lead Nurturing Game
  Only about 25% of the leads that marketing hands over to sales qualify as immediate sales opportunities. The remaining 75% of leads are time wasters in the eyes of sales.
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• http://www.leadformix.com/short-takes/lead-generation-step-on-the-gas.html
  http://www.leadformix.com/short-takes/lead-generation-step-on-the-gas.html
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• Importance of Appointment Setting in B2B Lead Generation
  In the modern day business lead generation scenario, B2B appointment setters are hardly taken as a necessary investment in enhancing business operations. However, investing in systematic B2B appointment setting solutions will prove useful to a company’s sales and marketing team.
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• Importance of Effective Lead Management Software
  In today’s competitive business environment, enterprises need to attract new customers to stay ahead of the competition. However, trying to reach new customers is not an easy task since not every lead turn into a winnable opportunity and not every opportunity turn into a sale.
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• Importance of Integrated Marketing Services
  Integrated Marketing Communication (IMC) as defined by the American Marketing Associations is a "planning process designed to assure that all brand contacts received by a customer or prospect for a product, service, or organization are relevant to that person and consistent over time." It takes into consideration each and every single possible way in which a company and its consumer communicated with each other. This comprises of traditional as well as non-traditional media, and both online and offline.
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• Importance of Lead Nurturing
  Any enterprise that has spent a dollar on demand generation is aware how expensive, challenging and time-intensive it is to leverage the lead acquired. Many enterprises do a great job at generating leads, buying lists, attracting the prospects to a website or Tradeshow booth.
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• Importance of Lead Nurturing Programs
  Any enterprise that has invested in demand generation, knows for a fact that how expensive, challenging and time-intensive it becomes to leverage from every lead. Most organizations end up doing a good job at lead generation, i.e. attracting the prospects to the web site or tradeshow booth and many more.
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• Importance of Marketing Automation in B2B Marketing
  With the coming of the New Year, 2013 there are myriad opportunities for companies to revamp their sales and marketing strategies.2013 so far has witnessed new trends in B2B marketing and lead generation.However, amidst everything it is essential to keep up with the trends, especially with regards to marketing services.
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• Importance of Marketing Automation Software
  Most brands and enterprises are looking out for ways to garner personal attention. The promise that marketing automation fulfills always helps you to trigger the messages depending on the visitor’s response on your website.
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• Importance of Social Media Campaigns in Lead Generation
  Making the world more transparent and interconnected, Social media is tremendously alluring for B-to-B marketers. Companies now realize that social media is a great place to attract new customers and it is therefore important to run a campaign that gives you a valuable Return On Investment (ROI).
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• Importance of Teleprospecting
  The modern day business model puts greater emphasis on sales enablement and revenue production. This has made marketers rethink on how to make the best possible use of the salesperson’s time and the answer is not just merely generating sales leads over the telephone.
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• Importance of Teleprospecting and its Functions
  The modern day business model puts greater emphasis on sales enablement and revenue production. This has made marketers rethink on how to make the best possible use of the salesperson’s time and the answer is not just merely generating sales leads over the telephone.
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• Importance of Teleprospecting in Direct Marketing Strategies
  The new age business model puts increased importance on sales enablement and revenue production. This has made the marketers rethink on how to make the best possible utilization of the sales persons time.
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• Importance of Teleprospecting Services in B2B Demand Generation
  For critical B2B sales, there is no better capacity than teleprospecting for optimizing funnel efficiency. This can considered as a valid reason as to why marketing executives often takes responsibility of this function from sales.
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• Importance To Marketing Automation In Business Development
  The world today is all new and evolving, especially for the B2B marketers. There are higher demands that are being placed on the sales teams and senior management, new marketing strategies and communication channels making their way.
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• Important Elements of B2B Lead Generation Campaigns
  With the results of the surveys and researches, most market analysts are of opinion that the year 2013 is going to be the year of B2B leads generation campaigns and content marketing. Both these aspects are going to acquire increased importance for an organization.
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• Improve Conversion Rates with an Automated Lead Nurturing Program
  Lead nurturing aims to build a long-term relationship between the marketer and the prospect through every step of the sales cycle.
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• Improve Conversion Rates with Automated Lead Nurturing Program
  Wikipedia defines lead management as “methodologies, systems, and practices designed to generate new potential business clientele, generally operated through a variety of marketing techniques.”
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• Improve Sales Conversions with Effective Lead Nurturing Program
  In today’s competitive B2B environment, investing in a lead nurturing program makes sense. What happens when sales lose interest in a lead or when marketing does not follow up with the lead, under the impression that the lead was handed over to sales.
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• Improving Sales with Efficient Lead Generation Solutions
  With the competition between businesses becoming fiercer the need to produce high quality sales leads has become very important to keep up the company growth and profitability.
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