• Do You Have a Sales Playbook?
  Most organizations have some parts of a sales playbook in place even if they don’t call it that. Often times it tends to be collateral and content that are
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• Effective Teleprospecting
  With today's importance on revenue production and sales enablement, many marketers need to consider the best use of salespeople's time. It makes sense to find ways to help your sales channels be productive.
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• Effective Teleprospecting for Productive Sales Channels
  With today's importance on revenue production and sales enablement, many marketers need to consider the best use of salespeople's time. It makes sense to find ways to help your sales channels be productive.
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• Ever Tried Video in Your Email Marketing?
  Have you always thought of video in email as troublesome due to deliverability and rendering issues? These may be things of the past as new technologies emerge to feed people’s avid appetite for audio-visual content.
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• Future forward
  In this martoon, LeadFormix takes a tongue-in-cheek look at the rapidly changing technology landscape.
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• Gmail’s New Tabbed Inbox Affects Open Rates
  We’ve all been hearing about it – Google’s New Tabbed inbox – is it going to hurt deliverability? For those who are not aware of this new feature yet, your Gmail Inbox organizes your mail into categories which appear as different tabs like “Primary”, “Social”, “Promotions”, “Updates”, and “Forums”.
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• Has LinkedIn impressed marketers in the tech sector?
  LinkedIn’s primary objective is to connect business professionals with one another. However today, organizations are actively using this professional social platform to market their products or services with great success. Studies suggest that 41% of businesses that use LinkedIn for marketing have generated business through it.
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• How Do Sales Operations Fit With Marketing Automation?
  The scope of sales operations and its relationship to marketing automation is another point of confusion along the sales-marketing frontier.
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• How to Create a Sales Playbook
  Being an important part of sales enablement, sales playbooks can deliver higher revenue, shrink your sales cycle, and ensure consistent branding and messaging.
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• How to Ensure Your Website Gets a Steady Stream of Traffic
  Your website is one of your strongest marketing tools. Ensuring a steady stream of traffic to your website will earn you invaluable mileage. As the traffic flows, you will inch higher on search engine lists, get quality leads, improve your brand image and build valuable relationships.
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• How to Make an SLA Between Marketing and Sales
  A Service Level Agreement (SLA) between marketing and sales maybe just a one-pager, but it can be quite powerful. We recommend an SLA be made between the lead
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• How to Raise a Future Demand Generation Professional
  There is a dearth of qualified professionals available to fill increasing numbers of demand generation openings in all types of businesses.Not everyone is suited to the rigors of the profession–it takes a personality with specific traits and a skill set that isn’t necessarily like that of a garden-variety marketer.The shortage of capable individuals will continue to grow unless our industry takes serious steps to stem the problem.
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• How to Reengage Your Bored Email Audience | Lead Views - a B2B Lead Generation Blog
  What do you do when your email marketing campaign?s open rate and click through rate suddenly start to drop or you get hit with a bunch of unsubscribes?
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• Importance of Effective Lead Management Software
  In today’s competitive business environment, enterprises need to attract new customers to stay ahead of the competition. However, trying to reach new customers is not an easy task since not every lead turn into a winnable opportunity and not every opportunity turn into a sale.
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• Importance of Teleprospecting Services in B2B Demand Generation
  For critical B2B sales, there is no better capacity than teleprospecting for optimizing funnel efficiency. This can considered as a valid reason as to why marketing executives often takes responsibility of this function from sales.
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• Importance To Marketing Automation In Business Development
  The world today is all new and evolving, especially for the B2B marketers. There are higher demands that are being placed on the sales teams and senior management, new marketing strategies and communication channels making their way.
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• Improve Conversion Rates with Automated Lead Nurturing Program
  Wikipedia defines lead management as “methodologies, systems, and practices designed to generate new potential business clientele, generally operated through a variety of marketing techniques.”
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• Infographics Tools
  LeadFormix provides information to engage viewers in a compact and creative way using cutting edge Infographics. Our Infographics timeline include marketing automation Infographics, lead generation, demand generation and lead nurturing Infographics.
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• Inside the mind of a demand generation manager [INFOGRAPHIC]
  Learn more about demand generation from the visual representation using LeadFormix’s demand generation Infographics. Our killer Infographics for demand generation manager breaks down the basic processes & highlights what need to be done
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• Is Outbound Marketing Still Important for Demand Generation?
  Outbound marketing (sometimes referred to sardonically as “interrupt” marketing) remains important for demand generation. Although there has been a clear shift to inbound methods due to the Internet, search engines and novel marketing techniques, some prospects expect companies to reach out “the old fashioned” way.
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