• AOL buys Bebo for $850 million
  Why didn't AOL do more with the social networking desire they were creating before having to buy Bebo for $850 million? AIM is the Atari of Social Networking. Period. I remember creating my first AIM account from my mother's computer while in highschool. Browsing around other screen names and finding new friends, friends of friends, and getting to know someone while tricking your parents into thinking that you are doing homework were definitely the good 'ol days. (Although it would have been nice to pull that stunt in gradeschool like this generation!)
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  Note: AOL buys Bebo for $850 million
• Clever Advertising Pictures
  Need I say more? A picture is worth a thousand words, and these are some of the most clever viral marketing and word of mouth marketing campaigns I could quickly find on the internet during a warm Monday morning. Enjoy!
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  Note: Clever Advertising Pictures
• How I Write Your Tagline
  The right process is always to keep your main objectives in mind. “It’s not to be clever for wit’s sake, but to imbed a lasting sales message into your prospect minds.” Be clear, not clever. A snappy tagline tied to your firm’s Unique Selling Proposition (USP) can answer the prospect’s question “Why you, not your competition?” before they even ask it. Slogans like DeBeer’s “Diamonds are forever”, Quizno’s “Mmm, Mmm Good.” and Maxwell House’s “Good to the last drop” can make it easy-peezy for consumers to justify a decision.
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  Note: How I Write Your Tagline
• How to Use LinkedIn Effectively
  LinkedIn is a relatively “closed” social network – “closed” in that you have to be somewhat active to get the most out of the network. While it is possible to see someone’s online resume without being logged in, Linked in is most useful when you see his or her connections and references. So how can you make LinkedIn more productive for yourself? Read on my friends.
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  Note: How to Use LinkedIn Effectively
• LinkedIn Teams With Businessweek!
  Ever wish that while you are on a company’s website, you could instantly access their company’s contact information and find people you know via LinkedIn connections. No problem anymore, now all you have to do is subscribe to Businessweek. Yes, Mashable’s article they wrote back in December of 2007 about the preparation of this has come true. Businessweek has just partnered with LinkedIn to provide you with the contact and company information you desire, and it even helps you find contacts to that organization through LinkedIn.
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  Note: LinkedIn Teams With Businessweek!
• Maven Recognition 101: Finding Mavens & Connectors
  What is a Maven? The wikipedia describes a Maven as “a trusted expert in a particular field, who seeks to pass knowledge on to others.” Although Mavens do a good job of persuading people, their primary goal is not to persuade their audience but rather educate and help their audience.
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  Note: Maven Recognition 101: Finding Mavens & Connectors
• Online Polls – EXPOSED!
  Ever wonder what’s in an online poll? Everyday millions of online polls tell me everything I need to know about myself – what kind of car I should buy, what Disney character I’m most like, and what my internet age is > http://www1.orange.co.uk/internetage/, but what’s really the purpose of all of this? If used correctly, online polls can collect valuable information from your website’s users, as well as recruit some of their friends. ;)
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  Note: Online Polls – EXPOSED!
• SNAG - Measuring Results of Social Networking Account Goals
  If you’re going to begin socially networking online, you mind as well do it productively. “Productively”, that scarey word that requires you to set goals and objectives, and then continue to monitor the progress and outcome to best analyze the results of your efforts. The initially goals of all social networking efforts should be the following: 1. Reach Customers & Colleagues Directly 2. Drive Awareness 3. Listen to Community 4. Respond Quickly to a Crisis 5. Connect Service Teams with Customers to Build a better Service/Marketing Campaign Of course there’s always room for more goals…
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  Note: SNAG - Measuring Results of Social Networking Account Goals
• Effective PayPal Shipping Procedures
  Now that your company’s products have begun to be sold online, a strategically organized company-wide shipping procedure is necessary. In addition to your website’s shopping cart and internal monetary transaction system, it is also best to accept customer payments through PayPal.
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• Flickr: Photos from ntho
  dj ntho's flickr account
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