- SDL Trados Studio 2011 – A glimpse of the near future
Well one thing that we have learnt in recent times is that our customers like to get new ways to help with productivity but they don't want too short a gap between major upgrades. Daniel explained that many customers get comfortable on one release and then like to work in that environment for at least a couple of years. So that sounds like Studio 2011 has a bright future for some time to come.
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- SDL Trados Studio to support multiple European Union institutions
One of the most enjoyable aspects of travel, especially through Europe, is one’s ability to enjoy the multifarious languages and cultures. Rita Mae Brown once said, “Language is the road map of a culture. It tells you where its people come from and where they are going.” Such diversification is largely attributed to European creativity and national pride, but oftentimes leads to many challenges.
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- SDL Tridion 2013 introduces a project-driven approach to content
Now that we’ve released SDL Tridion 2013, I’d like to talk about why I believe the new features will really make a difference to our customers. Imagine you’re a company that needs to publish your 2013 Interim Report. This publish action usually includes a dedicated landing page, related text, accompanying images, and the PDF of the report. You might also want a page with report highlights and of course, the press release in your News section. To create even more awareness, you also want to create an event page for your upcoming AGM and place a banner ad on your home page too.
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- Secure Government Translation
SDL’s government translation provides secure translation to enable mission critical decision making, including rapid access to all relevant information.
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- Social Intelligence - You get the behavior you measure
We are pretty big on measurement here in our Division. We provide a framework for measurement that gets into the nitty-gritty and heart of the business issue you are looking to affect a change in and we measure around (and through) this to improve and refine business practice and process; from product launches to marketing campaigns and more besides, measuring what matters at the core of consumer behavior counts for so much more.
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- Social Media Followers Into Promoters
Customers who engage with companies over social media spend more money with those companies and demonstrate a deeper emotional commitment. On Facebook alone there are more than 1 billion monthly active users, 680 million mobile users and more than 50 million pages. This type of access to brands has created more demanding customers.
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- Software Language Technology Solutions-Going the Extra Mile
The competitive business environment today has made way for enterprises to expand into new markets. The web being a global community, the rapidly growing international markets provides expansion challenges to the enterprises that need to offer content to a multilingual and multicultural customer base in the language they understand.
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- Technology=Change
We’ll be exploring the emerging technologies that drive change and innovation at Technology Services World in Las Vegas from October 15-17, 2012.
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- Terminology Work with Excel - How to set up a termbase from Excel
How to set up a termbase from Excel. In the second instalment from our two part Terminology webinar series we focus our attention on the steps required to set up a MultiTerm database from terminological data in Excel.
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- The Big Love of Big Data
Short of writing a tenuous love poem to social data along the lines of “Roses are Red, Violets are Blue, Social data is Big, Insightful too,” we thought we would go further to prove the case and make something interesting, shareable and cool around the social data of Valentines.
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- The Era Of Instant Translation Software
When an enterprise decides to globally expand its operations and consumer base, there is an increased requirement for instant translation technology. When their online content is ready and resources are available for further translation into various languages then it is easier to expand with few hassles.
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- The Era Of Instant Translation Software
When an enterprise decides to globally expand its operations and consumer base, there is an increased requirement for instant translation technology. When their online content is ready and resources are available for further translation into various languages then it is easier to expand with few hassles.
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- The Fail Trail: Social Data and Learnings Behind 3 Classic PR #Fails
Small companies have unique benefits over ‘Bigger’ businesses that help them in their online social activities and pursuits. They can be more personal, more exclusive, agile, and adaptable.
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- The Focus on the Customer Journey Earns an Award
Because we believe in helping businesses create better customer experiences, nothing thrills us more than clients who receive recognition for such efforts. That’s exactly what happened today for Specialty Fashion Group, Australia’s largest women’s apparel group. SFG is being recognized with a Customer Engagement Award from Retail TouchPoints in the category of Cross-Channel Analytics, powered by the SDL Intelligent Marketing Suite.
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- The Future of Customer Care: Write Locally, Speak Globally
The goal as a company is to have customer service that is not just the best, but legendary." Before he went on to found the world’s third largest public corporation, Sam Walton shared that not only is customer service important—it must be foundational to an organizations goals and the business itself.
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- The Limitations of Traditional KPIs
Setting aside jargon and taking a step back, key performance indicators (or KPIs) were designed to enable organizations to define and measure progress toward predefined objectives. In short, it’s how you measure performance over time.
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- The most popular apps of the year from SDL OpenExchange
Kate Smith, Senior Marketing Executive at SDL Language Technologies, will show you the most popular apps of 2012 which are available to download for free from SDL OpenExchange..
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- The Shoot Out at Mandalay Bay
For the last several years, we have participated in the Campaign Management “shoot-out” at the DMA conference, and I’ve personally demonstrated our solution at several of these events. Moderated by Bernice Grossman from DMRS Group, this annual session provides the opportunity for attendees to see first-hand how three different marketing software vendors would leverage their respective solutions to solve the same business problem.
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- The social organization
"Web 2.0" is now incredibly antiquated, since social media, user generated content and sharing are the new normal. This term-turned-jargon has now evolved into something a lot more sophisticated as business has found ways of harnessing it to engage with customers.
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- Tips and tricks for upgrading to SDL Trados Studio 2011 from SDL Trados 2007
This 60 minute webinar will be taken by Massimo Ghislandi, Senior Marketing Director at SDL. Massimo will cover the main differences between SDL Trados 2007 and the popular new version of our translation tool, SDL Trados Studio 2011.
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