A Fifth Beatle for the Digital Age by Tim Westergren Tim Westergren, music industry veteran and Founder of Pandora Radio, suggesting that every band consider hiring their own Fifth Beatle – only this additional band member’s instrument is online marketing. Their role is to figure out ways to amplify the awareness of the band, leverage every possible tool at their disposal to build a fan base. in Public bookmarkswith bandknowthemusicbizmarketingmusicmusiciansuccess