Web Analytics Blog Occams Razor by Avinash Kaushik Avinash Kaushik is the author of Web Analytics 2.0 and Web Analytics: An Hour a Day. He is also the Co-Founder of Market Motive and the Digital Marketing Evangelist for Google. On this blog he presents ideas and mental models to empower companies to make evolutionary leaps in their digital strategies. By bianconeri4everin Public bookmarkswith advertisingblogsboggingcooloptimizationseoby 4 users