• Brand Architecture - a method of the madness
  in Public bookmarks with 601-hi-tech-brands technology-brands
• Brand emergence in the marketing of computers and high technology products
  in Public bookmarks with 601-hi-tech-brands technology-brands
• HBS extract on What high tech managers need to know about brands
  in Public bookmarks with 601-hi-tech-brands technology-brands
• Microsoft is listening (to SMEs) - blog by bodilicious babe
  in Public bookmarks with 601-hi-tech-brands 602-marketing-2-smes sme-high-tech technology-brands
• Reinvigorating the SAP brand
  in Public bookmarks with 601-hi-tech-brands technology-brands
• SAP launches new global ad campaign with 'mid market manifesto'
  SAP is most successful software brand, topping household brands and doubling its profile
  in Public bookmarks with 601-hi-tech-brands technology-brands
• Technology brands meet the bottom line
  in Public bookmarks with 601-hi-tech-brands technology-brands

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