• Laura Alter
  Using Psychology to Create a Killer Sticky Website In thinking about current and future projects, I have done my best to be as conscious as possible about the reasons for doing things a certain way, rather than doing things a certain way because that seems like a good idea. That is, I want every feature and option to have a darn good purpose. I realize this could seem a bit obvious, but it’s so easy to just stick something here or there or add a “cool” feature just because you can.
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