More than keywords: 7 concepts of advanced on-page SEO As marketers, helping search engines understand what our content means is one of our most important tasks. Search engines can�t read pages like humans can, so we incorporate structure and clues as to what our content means. This post explores a series of on-page techniques that not only build upon one another, but can be combined in sophisticated ways. in Memorablewith engineshelpingmarketersmeansmemorablesearchtasksunderstand