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<item><title>Shift Happens: How Big Data and Big Language Challenges Are Changing the Translation Industry</title>
<link>http://www.sdl.com/community/blog/details/30938/shift-happens-how-big-data-and-big-language-challenges-are-changing-the-translation-industry</link>
<description>Big Data used to be about tackling the three Vs – volume, variety and velocity of information. Now, there’s a fourth: vernacular.  Big Language  means that business needs to act faster, listen more intently, and better understand customer intent – in dozens of languages.</description>
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<author>lillymark</author>
<pubDate>Thu, 16 May 2013 07:15:35 GMT</pubDate>
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