http://netvouz.com/lillymark/tag/enterprise-risk-management?feed=rss lillymark's bookmarks tagged "enterprise-risk-management" on Netvouz http://www.fropper.com/posts/97523 Medicines, pharmaceuticals, high-tech and electronic products, auto-parts, personal care and cosmetic goods are a few of the many products that are frequently counterfeited. However, these particular goods have more in common than merely being sold to the end users at discounted prices. lillymark Thu, 03 Jan 2013 09:51:26 GMT http://www.articlesnatch.com/Article/Importance-of-Curtailing-Gray-Market-Sales/4289062 Gray Marketing is not same as counterfeiting. According to Duhan and Sheffet, the term “gray” suggests an “almost black market”. Gray market activities involve selling the trademarked goods and products through distribution channels that are unauthorized by the trademark holders. lillymark Wed, 02 Jan 2013 05:18:17 GMT http://www.greendoc.net/view/553822 Branding is a promise to the customers and Brand management refers to the application of marketing techniques to increase customer's perception of a product, product line, value and services, leading to increase brand franchise and brand reputation. lillymark Wed, 26 Dec 2012 07:07:38 GMT http://www.amazines.com/article_detail.cfm?articleid=5163953 Organizations today need to resort to new brand monitoring solutions that will protect them from revenue loss, increased liability risks and brand erosion. There are several renowned service providers specializing in brand protection solutions who have also introduced efficient brand anti-counterfeiting solutions to put an end to this menace. lillymark Wed, 02 Jan 2013 04:19:01 GMT http://www.amazines.com/article_detail.cfm?articleid=5164679 Brands are among the most important assets that a business can own, and strong brands can ensure business success in times of difficulty. Maintaining a strong brand worldwide is the key to increasing and maintaining a strong customer base. lillymark Wed, 26 Dec 2012 09:10:37 GMT http://newmo.com/minimum_advertised_price_challenge.html Are rogue distributors selling your products on the Internet at lower-than-minimum advertised price? New Momentum offers MAP Monitor, an automated solution that monitors online pricing and delivers prioritized, actionable data regarding violations to your inbox. lillymark Mon, 10 Dec 2012 04:43:53 GMT