http://netvouz.com/lillymark/tag/eloqua?feed=rss lillymark's bookmarks tagged "eloqua" on Netvouz http://www.computer.org/portal/web/Aberdeen-Group/content?g=6012563&type=blogpost&urlTitle=oracle%E2%80%99s-bluekai-acquisition-addresses-need-for-integrated-digital-engagement The news: On February 24th, Oracle announced an agreement to acquire BlueKai, a data management platform (DMP) with strength in digital audience targeting. You can read about the acquisition on Oracle’s website here, and Google search will surface many articles covering the news. lillymark Fri, 14 Mar 2014 04:02:42 GMT