http://netvouz.com/lillymark/tag/creation?feed=rss lillymark's bookmarks tagged "creation" on Netvouz http://lexiconblog.com/2010/10/19/26-reasons-brands-work%E2%80%A6or-sometimes-don%E2%80%99t/ If branding people had a wish list to make their jobs easier — with easier meaning to quickly create a new and memorable name — high up on that list would be new letters to add to our alphabet. You’d think that combining and recombining the usual 26 letters, A to Z, would be enough to keep people busy. And yet, those 26 symbols may not be enough. lillymark Mon, 23 Jul 2012 04:08:50 GMT http://lexiconblog.com/2012/06/04/a-history-of-blends-in-brands-from-early-hominids-to-exencial/ What’s the strategy behind new corporate names like Advizent, Aspiriant, Exencial, and Fortigent? Is this a return to the wonkish, Latin-clad constructions of the era that begat Accenture, Agilent, and Altria? And if so, why? lillymark Tue, 10 Jul 2012 06:44:12 GMT https://www.globallogic.com/case-study/revolutionizing-the-world-of-audio-video-production/ Avid is a global leader in solutions for digital media creation and the distribution industry. Over the years, many of its award-winning products—including ProTools, Media Composer, and Interplay—have defined their respective markets. lillymark Thu, 05 Jun 2014 10:50:45 GMT http://www.globallogic.com/industries/media/content-creation-delivery/ GlobalLogic helps its customers build products that create, manage, and deliver diverse media content via multiple communication channels lillymark Mon, 25 Mar 2013 11:04:52 GMT http://www.scribd.com/doc/240951366/Content-Creation-and-Delivery-in-The-Digitally-Communicative-world The technological era with smart phones, eBook readers, and tablet computers have changed the way people access information and interact with it. lillymark Thu, 25 Sep 2014 11:26:23 GMT http://goarticles.com/article/Create-Manage-and-Deliver-Diverse-Media-Content-Via-Multiple-Communication-Channels/7978183/ The advent of the Internet and its paraphernalia has provided media and entertainment companies with new opportunities for content creation and delivery. Besides, the emergence of cloud and mobile technologies significantly contributed to this goal. lillymark Fri, 08 Nov 2013 10:53:54 GMT http://lexiconblog.com/2012/07/02/forever-socks/ The joke about things being analogous to socks is that “you change them every day.” Brand names should not be seen that way at all, of course. When you settle on a trademark — after having gone through all the convolutions to create it, research it, register it, and then promote it — the last thing you want to do is change it. lillymark Tue, 10 Jul 2012 04:43:50 GMT http://lexiconblog.com/2011/02/17/getting-the-name-you-want-dealing-with-trademark-obstacles/ The United States Patent and Trademark Office recently reported the active trademark registrations for fiscal year 2010: a record-breaking 1,614,121. This is for the US alone. In an increasingly global marketplace, the trademark clutter is harder and harder to cut through, especially in software or consumer electronics, where your phone is a camera and a computer and by the end of this piece, it may even be a cappuccino machine. lillymark Thu, 12 Jul 2012 10:49:10 GMT http://lexiconblog.com/2011/07/14/how-far-will-your-brand-stretch-four-simple-rules-to-make-sure-your-trademark-is-limber-enough-to-play-in-the-big-leagues/ Clients looking for a new brand name often warn that it must be easy to spell (among a host of other concerns) when, in reality, that’s a consideration that can have little bearing on a brand’s ability to be embraced. lillymark Thu, 12 Jul 2012 04:14:48 GMT http://goarticles.com/article/Importance-of-Content-Creation-and-Delivery-for-Enterprises/8000563/ Content creation and consumption today is an essential aspect of our everyday lives. Everyone consumes or uses content through mail, RSS feeds comprising blogs, web search and many more. lillymark Tue, 26 Nov 2013 07:20:42 GMT