http://netvouz.com/lillymark/tag/campaigns?feed=rss lillymark's bookmarks tagged "campaigns" on Netvouz http://www.leadformix.com/blog/2012/12/10-predictions-for-2013/ It’s December, which means it’s time to speculate about what the forthcoming year will bring in the world of marketing, social media and demand generation. For us this is more than just a fun-filled exercise: The success of our business depends on a reasonably accurate forecast of trends. lillymark Tue, 11 Dec 2012 11:50:59 GMT http://www.leadformix.com/blog/2013/03/13-questions-ahead-of-marketing-automation/ There are plenty of whitepapers and decks on the merits of the amazing powers of marketing automation.But this complex product is not everyone’s cup of tea.Before you jump in and purchase a marketing automation solution, spending precious marketing dollars, evaluate if you really need it and can derive any advantage from it. lillymark Thu, 21 Mar 2013 08:22:34 GMT http://www.leadformix.com/blog/2012/12/2012-what-will-you-remember-of-it/ As 2012 draws to a close, what will you remember it for? Will you celebrate the invisible horse dance or a reelected President? Will newsjacks go out of vogue after brands showed poor taste in the wake of Hurricane Sandy? Which were the best social media campaigns of the year? Can you learn anything from them? lillymark Fri, 07 Dec 2012 11:32:10 GMT http://www.leadformix.com/blog/2012/12/3-must-dos-for-marketers-ahead-of-the-holidays/ Amidst last minute gift shopping, numerous office parties and holiday anticipation, don’t forget to do these three things so you can start the New Year on a good note. lillymark Fri, 21 Dec 2012 05:11:44 GMT http://www.leadformix.com/blog/2013/04/5-email-campaign-mistakes-to-avoid/ Email marketing is quick and cost-effective but it can go wrong very easily. If you send emails too often you could be labeled a spammer. Do you use “Do not reply” and capitalization in your emails? It’s probably time to rethink it. We give you five don’ts that you must avoid in your email campaigns at any cost. lillymark Mon, 22 Apr 2013 04:01:12 GMT http://www.leadformix.com/blog/2012/04/5-important-skills-for-b2b-marketing-in-a-digital-world/ In the 20th century, traditional marketing typically meant that vendors searched for customers. In the 21st century, a technology revolution (e.g., the Internet, dramatic increases in computing power) has reversed those roles. Customers search for products, services and vendors before companies can reach them. Technology has also enabled something that’s incredibly useful: All parts of the marketing process can be measured in ways that weren’t possible earlier. We now understand our costs and results – and the relationship between them – at unprecedented levels of precision. lillymark Thu, 19 Apr 2012 04:26:05 GMT http://www.leadformix.com/blog/2013/05/6-tips-for-a-uniform-brand-voice/ It may be far easier to build a uniform brand voice in B2C industries like clothing and food with brands like Banana Republic and McDonald’s, but it’s just as important in the more complex B2B world. lillymark Thu, 30 May 2013 09:27:12 GMT http://www.leadformix.com/7-must-do-demand-generation-tactics.html Demand generation requires a healthy mix of varied demand generation tactics covering the offline and online world. Here we list seven indispensable demand generation tactics you must try. lillymark Wed, 31 Oct 2012 11:30:48 GMT http://www.leadformix.com/whitepapers/7-must-do-demand-generation-tactics.html Demand generation requires a healthy mix of varied demand generation tactics covering the offline and online world.Here we list seven indispensable demand generation tactics you must try. lillymark Wed, 23 Jan 2013 04:49:24 GMT http://www.leadformix.com/blog/2013/04/8-common-demand-generation-hiccups/ A demand generation manager develops and executes marketing campaigns to generate new leads in the funnel. He drives and executes lead nurturing campaigns. He measures the success of each marketing campaign to improve the next one. lillymark Thu, 18 Apr 2013 03:48:19 GMT